Why Do We Need Another Bar?

Bridging the Nutrition Gap for Women
A Wellness Solution for All Life Stages
Supporting Busy, Multi-Role Lives
★★★★★

I would love to eat this everyday

I've been searching for a protein bar that actually satisfies my dark chocolate cravings without the artificial taste or weird textures, and this is it! The rich, deep cocoa flavor feels like a real treat, but without the sugar overload. It’s smooth, just the right amount of sweet, and keeps me full for hours. Whether it’s a mid-day pick-me-up or a post-workout bite, this bar delivers every time. A must-have in my bag!

★★★★

A perfect bar

I’ve tried countless nutrition bars, and let’s be honest—most of them taste like cardboard. But a good one? It's just yum. The flavor should be rich and natural, not overly sweet or artificial. The texture? Just right—not too dense, not too dry. And most importantly, it should fuel you up without any bloating or heaviness. A bar you actually look forward to eating!

★★★★★

Finally, a Dark Chocolate Bar That Delivers!

Most protein bars leave me disappointed, but this one is actually decadent. It tastes like real dark chocolate, not overly sweet, and has the perfect texture. Keeps me full and energized without the sugar crash.

★★★★★

More Than Just a Bar—It’s Self-Care! 

I’ve been searching for a collagen bar that isn’t loaded with sugar, weird artificial flavors, or unnecessary fillers—and this is the one! Not only does it taste amazing (light, slightly sweet, and satisfying), but I’ve actually noticed a difference in my skin and hair. It’s like a little daily ritual for me now. Tastes indulgent, but with real benefits. I’ll be repurchasing again and again!

★★★★

The Bar That Started It All!

This is the only nutrition bar I keep restocking. It’s balanced, nourishing, and doesn’t have that artificial, protein-powder taste. I love the coconut flakes that sweetens it and still gives me a solid 12g of protein without any weird aftertaste. It’s my go-to for busy mornings, long meetings, or whenever I need something quick but nutritious. Feels like real food, and that’s rare to find.

★★★★★

Finally, a Vegan Bar That Tastes Real!

Finding a plant-based protein bar that actually tastes good and isn’t just a dense, chewy brick is so hard—but this one nailed it. The texture is smooth, the sweetness is natural (not overpowering), and the ingredients actually feel nourishing. No weird aftertaste, no artificial flavors—just clean, functional nutrition that keeps me full and energized. I could honestly eat this every day!

What sets us apart

Why Choose 4° OF U?

4° OF U is not just another bar; it’s a women-focused nutrition solution that goes beyond the basics.

We believe self-care should be simple, daily, and accessible. 4° OF U was designed to be more than just a snack; it’s an invitation for women to prioritize themselves with a product that becomes part of their wellness routine.

4° OF U’s formulation is based on real research and input from nutrition experts who understand women’s nutritional needs. Every ingredient is carefully selected to offer targeted benefits.

What This Bar Will Do For U

Finding Balance
Every Day with 4° OF U

Behind the bar

What makes this bar different from other nutrition bars?

Unlike many other bars, ours is crafted with nutrient-rich, minimally processed ingredients to provide balanced nutrition without artificial additives while delivering 25% of your daily requirements of protein, fiber, calcium and vitamin D3. We're transparent about our ingredients and manufacturing process. Our bars are free from artificial sweeteners, colors, and flavors, so you know exactly what you're putting into your body.

When is the best time to eat the bar?

Our bars are perfect as a quick breakfast, a midday snack, or a post-workout refuel. Perfect for on-the-go, our bars are a convenient and nutritious option for busy travelers, commuters, and anyone with a hectic lifestyle.

How should I store the bars?

Store them in a cool, dry place to maintain freshness. No refrigeration is required, but they taste great chilled too!

Are 4° OF U bars suitable for vegetarians or vegans?

Our OG, Dark Chocolate and Coconut bars are vegetarian. Our vegan bar uses pea protein in place of milk protein, making it ideal for vegans. Our collagen bar contains
marine collagen which is not acceptable for vegans or vegetarians.

Customer Reviews

Based on 129 reviews
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D
Deepa L.
Power meets pleasure

Honestly, I didn’t think I’d find a snack that could replace my evening dessert, but this Dark Chocolate bar has done exactly that. It’s rich enough to feel like a treat yet light enough that I don’t regret eating it. My digestion feels smoother, my energy doesn’t dip, and I actually sleep better because I’m not overloading on sugar. The flavor is just right — not too sweet, not too bitter. It’s the perfect balance. For me, this isn’t just a bar, it’s my go-to comfort snack.

K
Kavita T
Chocolate with benefits

The Dark Chocolate bar tastes like dessert, but it fuels me through long workdays. I’ve noticed that I don’t crave sugar nearly as much when I have one in the afternoon. Plus, I feel light and energized rather than sluggish — a total win.

K
Kavya C.
Perfect balance of taste

The Dark Chocolate bar is perfect for my long workdays. I keep a box at my desk, and whenever I feel snacky, I reach for one. It satisfies me completely, and I don’t feel guilty afterward. Unlike other snacks, it doesn’t give me a sugar high and crash — just steady energy. I love that it tastes like something indulgent but actually supports my body. It’s simple, convenient, and genuinely delicious. I don’t think I’ve ever found another snack that balances taste and function this perfectly.

I
Ishani B.
Office desk essential

I didn’t expect a nutrition bar to taste this close to real chocolate. It’s smooth, slightly bitter, and so satisfying. The best part is how it helps with my sugar cravings — I genuinely don’t feel the need for random sweets anymore. I eat one in the afternoon, and I stay full and energized until dinner. It’s become such an easy swap in my routine, and I feel the difference in my energy and digestion. This bar proves that healthy snacks can be truly enjoyable without compromise.

N
Naina P.
Best post-dinner swap

The richness of this bar surprised me. It feels like eating high-quality chocolate, not a protein bar. I love that it doesn’t leave a weird aftertaste or make me feel bloated the way some snacks do. It’s filling enough to keep me going through long workdays but still feels indulgent. For me, it’s more than just a snack — it’s something I actually look forward to. It’s rare to find a product that feels like a treat but also supports my energy and health so effectively.