Why Do We Need Another Bar?

Bridging the Nutrition Gap for Women
A Wellness Solution for All Life Stages
Supporting Busy, Multi-Role Lives
★★★★★

I would love to eat this everyday

I've been searching for a protein bar that actually satisfies my dark chocolate cravings without the artificial taste or weird textures, and this is it! The rich, deep cocoa flavor feels like a real treat, but without the sugar overload. It’s smooth, just the right amount of sweet, and keeps me full for hours. Whether it’s a mid-day pick-me-up or a post-workout bite, this bar delivers every time. A must-have in my bag!

★★★★

A perfect bar

I’ve tried countless nutrition bars, and let’s be honest—most of them taste like cardboard. But a good one? It's just yum. The flavor should be rich and natural, not overly sweet or artificial. The texture? Just right—not too dense, not too dry. And most importantly, it should fuel you up without any bloating or heaviness. A bar you actually look forward to eating!

★★★★★

Finally, a Dark Chocolate Bar That Delivers!

Most protein bars leave me disappointed, but this one is actually decadent. It tastes like real dark chocolate, not overly sweet, and has the perfect texture. Keeps me full and energized without the sugar crash.

★★★★★

More Than Just a Bar—It’s Self-Care! 

I’ve been searching for a collagen bar that isn’t loaded with sugar, weird artificial flavors, or unnecessary fillers—and this is the one! Not only does it taste amazing (light, slightly sweet, and satisfying), but I’ve actually noticed a difference in my skin and hair. It’s like a little daily ritual for me now. Tastes indulgent, but with real benefits. I’ll be repurchasing again and again!

★★★★

The Bar That Started It All!

This is the only nutrition bar I keep restocking. It’s balanced, nourishing, and doesn’t have that artificial, protein-powder taste. I love the coconut flakes that sweetens it and still gives me a solid 12g of protein without any weird aftertaste. It’s my go-to for busy mornings, long meetings, or whenever I need something quick but nutritious. Feels like real food, and that’s rare to find.

★★★★★

Finally, a Vegan Bar That Tastes Real!

Finding a plant-based protein bar that actually tastes good and isn’t just a dense, chewy brick is so hard—but this one nailed it. The texture is smooth, the sweetness is natural (not overpowering), and the ingredients actually feel nourishing. No weird aftertaste, no artificial flavors—just clean, functional nutrition that keeps me full and energized. I could honestly eat this every day!

What sets us apart

Why Choose 4° OF U?

4° OF U is not just another bar; it’s a women-focused nutrition solution that goes beyond the basics.

We believe self-care should be simple, daily, and accessible. 4° OF U was designed to be more than just a snack; it’s an invitation for women to prioritize themselves with a product that becomes part of their wellness routine.

4° OF U’s formulation is based on real research and input from nutrition experts who understand women’s nutritional needs. Every ingredient is carefully selected to offer targeted benefits.

What This Bar Will Do For U

Finding Balance
Every Day with 4° OF U

Behind the bar

What makes this bar different from other nutrition bars?

Unlike many other bars, ours is crafted with nutrient-rich, minimally processed ingredients to provide balanced nutrition without artificial additives while delivering 25% of your daily requirements of protein, fiber, calcium and vitamin D3. We're transparent about our ingredients and manufacturing process. Our bars are free from artificial sweeteners, colors, and flavors, so you know exactly what you're putting into your body.

When is the best time to eat the bar?

Our bars are perfect as a quick breakfast, a midday snack, or a post-workout refuel. Perfect for on-the-go, our bars are a convenient and nutritious option for busy travelers, commuters, and anyone with a hectic lifestyle.

How should I store the bars?

Store them in a cool, dry place to maintain freshness. No refrigeration is required, but they taste great chilled too!

Are 4° OF U bars suitable for vegetarians or vegans?

Our OG, Dark Chocolate and Coconut bars are vegetarian. Our vegan bar uses pea protein in place of milk protein, making it ideal for vegans. Our collagen bar contains
marine collagen which is not acceptable for vegans or vegetarians.

Customer Reviews

Based on 121 reviews
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J
Jyoti T.
Cravings controlled

Every time I eat the Coconut bar, it feels like a little treat while still being healthy. It’s refreshing, flavorful, and nourishing all at once. I especially love having it with my evening tea instead of fried snacks or sweets — it’s just as satisfying but leaves me feeling so much lighter. My energy stays stable, and my digestion has improved so much since I started including it in my daily routine. It’s one of those rare snacks that delivers both enjoyment and nutrition effortlessly.

N
Nidhi B.
Easy on the stomach

The Coconut bar is surprisingly satisfying. I expected it to be light, but it actually keeps me full for hours without making me feel weighed down. It’s the perfect snack between meals, especially during busy workdays when I don’t have time to sit down for something proper. The coconut flavor is refreshing, and the texture is just right — chewy but enjoyable. I’ve also noticed that my digestion feels more regular and comfortable. It’s one of those small changes that has made a big impact on my routine.

I
Ishita C.
Summer favorite

One of the best things about the Coconut bar is how easy it is on the stomach. So many snacks feel heavy or bloating, but this bar feels light and clean while still being filling. I love how it controls my cravings — I no longer feel the urge to reach for sweets when I have one of these. The coconut flavor is spot on, not artificial, and it makes me feel like I’m indulging in something luxurious. It’s become my reliable snack for balance and energy every day.

C
Charu P.
The flavor surprised me

The Coconut bar has quickly become my favorite snack for hot afternoons. It’s refreshing and light but keeps me going until dinner. I used to reach for sugary cold drinks or biscuits, but now I just grab this and feel so much better afterward. My digestion feels smoother, and I no longer get that uncomfortable heaviness from snacking. The flavor is tropical and natural, which makes it enjoyable day after day. It’s the kind of healthy habit that doesn’t feel like effort — it feels like a treat.

M
Manisha V.
Afternoon refresher

I’ve always loved coconut-flavored treats, so this bar was an instant win for me. What I didn’t expect was how filling it would be without leaving me bloated or sluggish. It tastes like a dessert but works like a proper nutrition bar, giving me energy and focus for hours. I’ve made it my go-to for long commutes because it’s convenient and mess-free. It feels like a smarter, healthier choice that doesn’t sacrifice taste. Honestly, it’s the perfect blend of indulgence and nourishment, and I always keep some on hand.