At 4° OF U, our journey began with a powerful belief: Every woman has the ability to shape her destiny, live life to its fullest and achieve it all!

4° of Health. 1 Bar.

Your Wellness

One Delicious Bar at a Time

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Protein

Complete protein packed with essential amino acids, providing 25% of your recommended daily intake.


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RDA of Calcium

Women, especially post-30, are more prone to calcium deficiency, increasing the risk of osteoporosis.

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Fiber

Promotes better digestion and fullness with 43% of your recommended daily fiber intake.


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RDA of Vitamin D3

Vitamin D3 is vital for calcium absorption, but many women don't get enough through diet or sunlight.


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Protein

Complete protein packed with essential amino acids, providing 25% of your recommended daily intake.


0
Fiber

Promotes better digestion and fullness with 43% of your recommended daily fiber intake.


0
RDA of Calcium

Women, especially post-30, are more prone to calcium deficiency, increasing the risk of osteoporosis.

0
RDA of Vitamin D3

Vitamin D3 is vital for calcium absorption, but many women don't get enough through diet or sunlight.


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Self care starts from within

Each bar, a commitment to self-care and a positive approach to celebrating life.

Pick Your Bar

Reviews Are In

★★★★★

I would love to eat this everyday

I've been searching for a protein bar that actually satisfies my dark chocolate cravings without the artificial taste or weird textures, and this is it! The rich, deep cocoa flavor feels like a real treat, but without the sugar overload. It’s smooth, just the right amount of sweet, and keeps me full for hours. Whether it’s a mid-day pick-me-up or a post-workout bite, this bar delivers every time. A must-have in my bag!

★★★★★

A perfect bar

I’ve tried countless nutrition bars, and let’s be honest—most of them taste like cardboard. But a good one? It's just yum. The flavor should be rich and natural, not overly sweet or artificial. The texture? Just right—not too dense, not too dry. And most importantly, it should fuel you up without any bloating or heaviness. A bar you actually look forward to eating!

★★★★★

The Bar That Started It All!

This is the only nutrition bar I keep restocking. It’s balanced, nourishing, and doesn’t have that artificial, protein-powder taste. I love that it's naturally sweetened and still gives me a solid 12g of protein without any weird aftertaste. It’s my go-to for busy mornings, long meetings, or whenever I need something quick but nutritious. Feels like real food, and that’s rare to find.

★★★★

Finally, a Dark Chocolate Bar That Delivers!

Most protein bars leave me disappointed, but this one is actually decadent. It tastes like real dark chocolate, not overly sweet, and has the perfect texture. Keeps me full and energized without the sugar crash.

★★★★★

More Than Just a Bar—It’s Self-Care! 

I’ve been searching for a collagen bar that isn’t loaded with sugar, weird artificial flavors, or unnecessary fillers—and this is the one! Not only does it taste amazing (light, slightly sweet, and satisfying), but I’ve actually noticed a difference in my skin and hair. It’s like a little daily ritual for me now. Tastes indulgent, but with real benefits. I’ll be repurchasing again and again!

★★★★

Finally, a Vegan Bar That Tastes Real!

Finding a plant-based protein bar that actually tastes good and isn’t just a dense, chewy brick is so hard—but this one nailed it. The texture is smooth, the sweetness is natural (not overpowering), and the ingredients actually feel nourishing. No weird aftertaste, no artificial flavors—just clean, functional nutrition that keeps me full and energized. I could honestly eat this every day!

Why Do We Need Another Bar?

Bridging the Nutrition Gap for Women
A Wellness Solution for All Life Stages
Supporting Busy, Multi-Role Lives

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Behind the Bars

What makes this bar different from other nutrition bars?

Unlike many other bars, ours is crafted with nutrient-rich, minimally processed ingredients to provide balanced nutrition without artificial additives while delivering 25% of your daily requirements of protein, fiber, calcium and vitamin D3. We're transparent about our ingredients and manufacturing process. Our bars are free from artificial sweeteners, colors, and flavors, so you know exactly what you're putting into your body.

When is the best time to eat the bar?

Our bars are perfect as a quick breakfast, a midday snack, or a post-workout refuel. Perfect for on-the-go, our bars are a convenient and nutritious option for busy travelers, commuters, and anyone with a hectic lifestyle.

How should I store the bars?

Store them in a cool, dry place to maintain freshness. No refrigeration is required, but they taste great chilled too!

Are 4° OF U bars suitable for vegetarians or vegans?

Our OG, Dark Chocolate and Coconut bars are vegetarian. Our vegan bar uses pea protein in place of milk protein, making it ideal for vegans. Our collagen bar contains marine collagen which is not acceptable for vegans or vegetarians.